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Skills Development (Diplomas)
 
Skills Development
Global Marketing Graduate Diploma
 

 

Graduate Diploma in Global Marketing

 

Increasing competition between national and
international companies calls for a greater
degree of ability and professionalism on the
part of all managers. The structure of the
program ensures that participants are able
to develop both academic knowledge and
practical management.

 

The program is designed to provide students with in-depth and applied knowledge in international marketing management, and for individuals who need a solid foundation in International Marketing in order to advance in their career or prepare for a career change.

 

COURSES

 

BUS581 Service Marketing
BUS625 Consumer Behavior
BUS626 Marketing Research
BUS520 Marketing Management
BUS537 Integrated Marketing Communication
BUS620 International Marketing

 

Diploma graduates can transfer to the MBA program after finishing the program requirements with a minimum grade point average of 3.3

 

The Graduate Diploma programs are
offered under the academic supervision
of Group ESLSCA faculty, GD can be
completed in three academic terms. It
should be noted, however, that the time
to complete the program is nine months.